In The News

milk_shake hair products regularly hit the headlines and are favourites of hairdressers, end-users and the press. When new milk_shake hair products launch or when bloggers and editors get their hands on milk_shake Whipped Cream, milk_shake Colour Maintainer range and many more of our products we love their response!   This ‘news’ section will keep you up to date with public opinion and the hottest hair product range!

Allure Collection Autumn Winter 16

October marked the launch of our latest global collection, Allure : a stunning array of inspiration for stylists, colourists and of course all those milk_shake customers who love to stay on-trend with the latest colours and hairstyles.

allure collection by milk_shake hair care

The Allure Collection has been described as simply sublime!  Allure is inspired by a woman whose style is a combination of refined elegance and sophisticated charm.  This style evokes an impeccable look and an original attitude.  Hairstyles are integrated into the complete look of this woman who knows what she wants, the colour represents her desire for originality.

The main artistic principles are intertwined in a unique system with tailor-like precision.  It creates stability in the haircuts and shapes to enhance the colour, becoming a fundamental part of this collection in order to create a new evolution of lines, direction and movements.  This charm can be described in one word : Allure.

Take a look at the incredible array of inspiration below.

If you are a milk_shake stylist or colourist and would like to find out more about milk_shake education, please email us or speak with your milk_shake representative.

October 31, 2016 / Comment

milk_shake Join Salon Du Chocolat

milk_shake and Salon Du Chocolat joined together to unveil a stunning chocolate fashion show at The Chocolate Show London.

milk_shake Salon Du Chocolat show 2016

We were delighted to sponsor milk_shake session stylist, Teresa Weller and her team that included milk_shakee educator Kelly Summerfield at The Chocolate Show 2016.

Hair included the most exquisite crown using delicate white chocolate butterflies. This beautiful updo was created by Teresa Weller. img_6145This model wore a dress designed by Anita Thakker, make-up by Seventa Images and all imagery courtesy of Salon Du Chocolat. Teresa was keen to comment ” It was awesome to head such a talented team of stylists at such a fabulous event with a wonderful aroma of chocolate surrounding us.

The designers had done the most amazing job and working with the models, having the chance 14725537_1277307638968882_7362023895612796960_nto get incredibly creative was fantastic. milk_shake products are perfect for session work – it is so important to know that when I am creating structured work, I am not damaging the hair with harsh products. I love milk_shake because I trust it to perform exactly as required with a knowledge that the product can be easily rinsed out the following day leaving no damage. We’ll be backstage at Salon Du Chocolat next year! The constant supply of delicious chocolate, cakes and desserts was just an additional bonus!”

The opening night was covered by high profile media to include Evening Standard, Telegraph and ITV News. The Salon du Chocolat are renown for bringing together the talents of chocolatiers and fashion designers from around the world and in joining forces with the milk_shake team made the most deliciously mouth-watering looks to be marvelled at worldwide.

A special mention to Seventa Image who organised the Fashion Show with Salon Du Chocolat.

October 25, 2016 / Comment

Silver Shine – the delicious treat for blonde hair!

Silver Shine combines the restructuring benefits of milk proteins, vitamin rich blueberries and violet pigment to brighten and neutralise unwanted yellow tones in blonde or grey hair. Silver Shine Shampoo and Whipped Cream leave the hair looking brighter, shinier, softer and healthier.


Silver Whipped Cream Just Heaven!

This product takes Whipped Cream to another level.silver-shine Not only is the smell incredible, the product is completely client friendly, it contains a perfect level of tone to clean up a dirty blonde in between salon visits.
Silver Shine Whipped Cream Leave In Conditioner 200ml RSP £15.79

Silver Shine Shampoomoscow2a

Has a softer, violet based tone which is slightly kinder on the hair than the average silver shampoo. It leaves a really even finish and is perfect for those blondes who have really porous hair! Expect the wow factor for shine. 300ml RSP £13.29

Silver Shine Shampoo 300ml RSP £13.29

September 10, 2016 / Comment

milk_shake Pop Up Festival Hair Salon

As the muddiest Glastonbury Festival in history unfolded, celebrities, singers, bloggers and the exclusive guests of the Pop-Up hotel flocked to the beautifully designed milk_shake Pop Up Festival Salons. Braids, waves, pastel hues and seriously sparkling festival make-up were huge! The milk_shake team was headed by our go-to festival stylist and milk_shake ambassador Shelley Pengilly and British Education Manager, Becky Wardrop. The girls were joined by the national education team to ensure we could deliver an outstanding milk_shake experience!

milk_shake Pop UP Festival Hair Salon

Primrose Hill socialite Daisy Lowe became a salon regular and has featured in Vogue’s Glastonbury roundup posing with lush braids by Becky, whilst singer Gabrielle Aplin visited for a trim and a power-shot of direct colour a couple of hours before her set. Models, beauty bloggers and Huffington Post journalists

Daisy Lowe visits milk_shake glastonbury salon

Charlotte Carle and Ashley James visited our team daily for curls, waves and beautiful festival make-up before they braved the mud to get down to the Pyramid Stage.



Keeping everything eco-friendly was paramount under Glasto rules and the white, reclaimed wooden salon interior designed by the talented team at Lane Redesigns was perfectly on brand and beautiful. The pre-book and payment service (a godsend due to the dreadful weather conditions) was courtesy of Salon IQ Software whilst Easy Dry provided us with their range of eco-friendly towels which perfectly suited the situation we were working in.

milk_shake is recognised as the festival go-to hair brand by celebrities, stylists and consumers alike – the festival crowd is a perfect match for the boutique milk_shake branding! We now boast an incredible selection of the most coveted festival hairstyles of the season and with the Secret Garden, Cornbury, V Festival, Wilderness and Tea In The Park yet to come we are able to offer you imagery of pure festival hair inspiration!



July 13, 2016 / Comment

Why You’ll Love milk_shake Leave In Conditioner

If you invest in any beauty product this month, let it be hairdressers’ favourite miracle conditioner : milk_shake Leave In Conditioner

We know, we hear you : there’s a miracle hair product thrust infront of you every time you browse a magazine, scroll through your Facebook feed and visit your hair stylist.  But truthfully, this one is more special that your average conditioning spritzer.

Ready to add a must-have product to your hair routine?

Here’s why the entire hairdressing world gets addicted to milk_shake Leave In Conditioner after one single dose! and for July participating salons nationwide are offering this to you at a special price of £9.99 (normal price is £15.79).   Click here to locate your local milk_shake premier salon.

milk_shake leave in conditioner

milk_shake leave in conditioner

    1. It comes in 2 sizes at a realistic £7.99 for 100ml or  £15.49 for 300ml –  it isn’t going to break the bank and you have to understand just how long this bottle will last you!  It goes on and on and on.  Purchase at special price of £9.99
    2. Head sore?  Feel immense tension when you are trying to pull out those knots?  Have a little girl who crys and yelps each morning as you tug at her hair before school?  Be prepared for the miracle – no more tugs, crys, screams!  Easy hair brushing with this extremely effective Leave In Conditioner.
    3. Have we mentioned the smell?  The smell.  Oh the smell!  Prepare to become an instant addict when you spritz this smell around your hair.  Expect a wonderful aroma of cookie dough vanilla essence.
milk_shake leave in conditioner

milk_shake leave in conditioner

What it does?

  1. Revitalise Honey Extract soothes and protects hair whilst Vitamin Rich Fruit Extracts of Strawberry and Blueberry revitalise dull, limp hair
  2. Hydrated hair?  This is for you!
  3. Preserves colour by sealing the cuticles specially formulated complex Integrity® 41 (milk_shake’s exclusive patented complex of anti-oxidants) ensures colour integrity is protected against free radicals and hair is shielded from the oxidising effects of environmental agents








July 1, 2016 / Comment


milk_shake festival hair competition

milk_shake festival hair competition

Win a VIP Festival Experience worth over £1,500 including luxury accommodation


Your chance to win a luxury festival experience at Cornbury Festival with the ultimate festival pamper hamper to accompany you!
milk_shake hair care UK have teamed up with The Pop-Up Hotel, Cornbury Festival, Wild About Beauty Make-Up, Rae Feather & Tempest Jewellery to offer one lucky winner tickets for 2 to #CornburyFestival .
How to Enter :
* Post an image of your festival style  on Instagram and include #festivalstyle #festivalfabulous hashtags.
* You can enter multiple images with a 20 image limit.  By entering this competition you agree that all companies involved have the right to use your image in promotional activities and share your image.
* You must follow @milkshakehair & tag @cornburymusicfestival @thepopuphotel @wild_about_beauty @tempestjewellerydesign and @raefeather
The Prize : 
The prize includes luxury VIP accommodation
, a hamper of #milk_shake hair goodies (valued at £200), #makeup (valued at £150), beautiful #festivaljewellery (valued at £100) from Tempest Design Jewellery and a stunning #handbag from the Rae Feather Collection (valued at £180)
Dates :
Start Date : – 09:00am Wednesday 22nd June 2016
Closing Date : – 23:00 Tuesday 28th June 2016
Winner Announced on Instagram  : – Sunday 3rd July 2016
Terms & Conditions :
Competition is open to UK residents over 18.   The winner will be chosen by Wild About Jewellery’s founder Louise Redknapp.  The winner will be posted on @milkshakehairuk Instagram page and contacted directly.  T&C’s apply (  This competition is in no way endorsed by Instagram. No cash alternative.
Cornbury Festival Information

The tickets are 2x adult weekend tickets, with accomodation at The Pop-Up Hotel in a Classic Room – 15′ bell tent (based on two people sharing) with a value of £895. The full description of the Classic Room is here: Access to the site from 2pm on Thursday, 7th July to Midday on Monday, 11th July. The arena is open from 9am – Midnight each day, with music on the main stages beginning at approx. 11am. There is also late-night entertainment in the ‘Campsite Bar’until approx. 2am.  Further info on our website: * please note that you will be required to bring your own tent and camping equipment.  This is NOT provided.


June 22, 2016 / Comment


We Join Pop-Up Hotel & The Pop Up Salon at Glastonbury Festival

milk_shake will be back at The Pop-Up Hotel for the third year at Glastonbury Festival ( June, 2016), so festival goers can get that salon feeling without even leaving the fields…rest assured that this year we are bigger and better than ever before!

pop up glasto



We all know that third-day festival hair feeling: you’ve exhausted your ability to braid in a tiny compact mirror and a shampoo and blow dry seem like the ultimate luxury. Say hello to The The-Pop-Up-Hotel---Bell-TentsPop-Up Salon – fabulous blow dries and braids using award-winning Italian professional haircare brand milk_shake’s natural products, which feature milk and yoghurt proteins alongside organic oils and fruit extracts.

milk_shake pop up at Glastonbury

milk_shake pop up at Glastonbury


Glastonbury Pop Up Hotel & Motel attendees can book their treatment by clicking here or calling 07437 015377


 Hair Treatment Menu

milk_shake pop up festival motel salon glastonbury


June 1, 2016 / Comment


milk_shake is hosting Afterlife, its biggest ever UK show, on Sunday April 24th 2016 and the event will include the final of the brand’s inaugural Creative Vision Live Competition.

Afterlife will see vibrant shows from milk_shake’s artistic team, including BHA Southern Hairdresser of the Year finalist Dave Baker, Welsh Women’s hairdresser of the Year Shelley Pengilly, legendary celeb stylist Neville Ramsay and Education Manager Becky Wardrop.


milk_shake creative vision live

milk_shake creative vision live

Entrants submitted a photographic image and the eight finalists will be whisked to London and treated to overnight accommodation for their appearance in the live final at The Grand in Clapham, where they will recreate their look on stage in a 10 minute slot, and explain the inspiration behind it. The legendary Desmond Murray will judge the competition.  The winner will receive two tickets for a fabulous all-expenses paid trip to the concept international event in Spain on the 24th – 26th September 2016.

We had an amazing response to Creative Vision and some incredible work submitted.  The eight finalists have now been selected and contacted individually.  The finalists are : Charlie Symes, Mermaids and Dolls; Svitlana Mutsa, Svitlana Hair; Jess Kelly, The Strand Hair and Beauty; Rebekah Etoe, Base Kingsbridge; Stacey Gadke, Salonista Ltd; Gemma Evers-Buckland, Rock in Rollers; Maresce Roussart, Heir of London; Georgie Fensom, Bows Hair and Beauty.


General Manager Xavier Berrell says, “Our family of salons is passionate about milk_shake and we’re keen to support and nurture them with business and creative opportunities. We support them in business in many ways, including not retailing our products on third party sites to keep them genuinely salon exclusive. Creative Vision Live is our way of thanking the salons for their loyalty and passion for the products with the opportunity to appear on stage AND to win an all expenses paid trip to Spain.”


If you would like to attend milk_shake Afterlife Show on the evening of Pro Hair London, tickets are available to purchase here

April 12, 2016 / Comment



milk_shake Incredible Milk has been announced as the winner of Best Hair Treatment at 2016 Beauty Short List Awards


milk_shake Incredible Milk announced as Best Hair Treatment 2016

milk_shake Incredible Milk scoops another award, this year the ultimate hair-hero product has been crowned Best Hair Treatment at the Beauty Short List Awards!  The awards are highly respected among the beauty industry; Alexia Inge, co-founder of Cult Beauty says ” These awards are a perfectly distilled version of Beauty Shortlist’s daily hunt for the perfect products.  I love the integrity that shines through, these awards should be used as everyone’s beauty shopping list’

A best-selling-leave-in conditioner with 12 hair transforming properties.  Incredible
Milk is an intense leave-­in spray mask that’s a clever multi-­tasker. Not only does it protect hair from harmful UV rays, it also repairs all hair types, maintains colour, acts as a heat protector, detangles and maintains style. This miracle  treatment adds maximum shine to locks, creates body and volume and controls frizz.

Last but not least, Incredible Milk banishes and prevents split ends, makes straightening a breeze and smoothes the cuticle. Banish multiple bottles from the bathroom cabinet with the does-­‐all formula that contains a blend of organic active ingredients including  Muru Muru Butter,  glycolic fruit extracts (blackcurrant, raspberry, papaya and mango) and milk proteins.


March 20, 2016 / Comment

Colour trend predictions 2016

The colour trends that you should be considering for 2016

We asked milk_shake UK educational manager Becky Wardrop to talk us through her hair colour trend predicitions.  Colourists take note…here are her thoughts for the season ahead :-

“Let’s face it…Californian, sun-lightened, balayaged hair is here to stay, but there are definitely some exciting new colour trends for 2016 that you will want to know about!” quotes Becky


Merlot hair

Whether it be burgundy, plum, aubergine or claret, wine coloured hair is starting to make a statement. There are many hues to choose from that will suit all skin tones. If you would like to give this trend a try, milk_shake eggplant direct colour offers you a beautiful plum coloured result with incredible shine.    

Opal hair


Silver hair has been an incredibly popular trend, and evolving from that…opal hair has been born. This trend means you need a very light (preferably bleached) base to work from, and uses pale, cool tones to create the mottled opal effect. Creating these colours is great fun, using milk_shake direct colours mixed with everybody’s favourite whipped cream!


‘Ronze’ hair

There was bronde and now there’s ronze……made for all you redheads out there, ronze is a mix of red, copper and bronze brown tones. It works well on all complexions; you just need to talk to your colourist about the best one for you! Natural brunettes should embrace this look with beautiful rich amber tones, for redheads use opulent intense copper tones, and blondes go for a beautiful strawberry/rose blonde.


To keep your colour looking as good as new for longer it is essential to use great products on your hair. For all you hairdressers out there, milk_shake offers a fantastic in-salon colour technician range called color specifics. The color specifics acid colour sealer is my absolute must have product as a colour technician. It balances the pH level after a colour service, therefore locking in that beautiful colour that you have created into the hair before you shampoo. To keep your colour lasting for weeks afterwards, with unbeatable shine you cannot beat milk_shake incredible milk, spray into your hands the desired amount and distribute evenly through the mid-lengths and ends.

February 4, 2016 / Comment

milk_shake’s Neville Ramsey Styles Anna Wintour

milk_shake’s Neville Ramsey with Anna Wintour at a recent fashion event!

milk_shake ambassador and celebrity stylist Neville Ramsay got Editor-in-Chief of American Vogue and Artistic Director of Condé Nast, Anna Wintour ready for her appearance with Katharine Viner, editor-in-chief of The Guardian News & Media, in collaboration with The Northern Youth Fashion Show in Aid of Refugee Crisis on January 29. 


Neville Ramsey and Anna Wintour milk_shake

The sold-out show at the University of York’s Central Hall showcased the work of some of the best student designers in the North, while Anna Wintour gave a rare Q&A about her career. 

 “Everybody talks about Anna Wintour ‘s slick, voluminous bob – her iconic identity along with her sunglasses.” Said Neville.  “She’s fabulous and a pleasure to work with.” 


Neville created Anna’s volume and slickness using milk_shake products:

“Spritz a little milk_shake Leave-in Conditioner onto damp hair. Zig-zag sections through the nape area up to the crown applying a small amount of milk_shake Volumising Solution to the root area to create the volume, then apply milk_shake Sparkling Glaze to the mid-lengths and ends.  We finished with Open Air Hairspray to hold & a spritz of Glistening Spray to ensure that polished finish.” 


Neville also led the hair team to create the models’ catwalk looks, which took inspiration from youth movements and the photography of Hedi Slimane where he catches fugitive glimpses of nightlife; sweaty kids together in the club or making music. The models were styled with an androgynous, sweaty look to give a vibe of energy and excitement. Neville’s hero product for this look was milk_shake’s Glistening Spray, with Neville saying, “We had lots of naturally curly hair to work with so we spritzed through with this incredibly nourishing product, which leaves hair super shiny as though it’s soaking wet but still looks gorgeous and also eliminates frizz.”


February 3, 2016 / Comment