PARIS FASHION WEEKJanuary 30, 2017
In-demand milk_shake® session stylist Andrew Smith travelled alongside Education Manager Becky Wardrop to Paris Fashion Week to create the hair look for the Autumn Winter Anggy Haif 2017 Show over the weekend.
Andrew & the team were sponsored by milk_shake® – in fact it couldn’t have been better timing! milk_shake® Lifestyling Strong Hold Hairspray made its debut on the PFW catwalk! Andrew arrived in Paris armed with his must-have milk_shake® hair heroes and in his own words ‘i quite honestly couldn’t have survived without them!’
Andrew worked closely with the designer to understand his vision for the collection! The Empire Collection is a collection that traces history, a tribute to the appointment of emperors and kings who mark the world by their strength and their courage. The mood was luxury and high impact. Hair was to be fused with the couture styling to make a strong, luxe statement. The brief was to push boundaries whilst maintaining elegance and beauty.
We asked Andrew for his opinion of the new milk_shake® Lifestyling Hairspray: ‘The new milkshake hairspray was a real godsend back stage at a Paris Fashion Week. Our brief was the bigger the better and we really could rely on the strong hold spray not to let us down!’
Andrew continues, ‘the hairspray gives the hair enough hold and structure without creating a residue or build up. Even to tame those real wispy hairs around the hair line, a spritz of spray to the area and a delicate brush to the ends with our super bling chrome toothbrush simply brush worked like magic!’
milk_shake® Education Manager Becky Wardrop added ‘this product is brilliant for Bridal Hair and of course hair ups and session work! These styles lasted from prep all the way through to the after show party. Everyone commented on the fragrance!’
The side done bun and the stacked bun were both acclaimed as a considerable success! They looked amazing on the catwalk and through the lens. Hair made its own statement and dramatised the impact of each beautiful, exquisite individual couture gown.
Models : Cee @JERA INC MODELS & CREATIVES
Make Up : London School Of Make-Up